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23 Feb 2010

What Britney Spears can Teach us about Blogging

Author: Don Gilbert | Filed under: Bloggers

Yes that’s right Britney Spears, and blogging. I saw an article back in 2008 with the search engine results for yahoo.com, on the top searched terms/names of 08. Britney Spears was the winner. Barack Obama may have been the first black president, but he was third behind Britney Spears, and World Wrestling Entertainment. Now I was shocked when I read this, I mean what is it that she’s doing that keeps people so interested in her life? The more I read about it the more I realized the incredible marketing tips that Britney has been teaching us through her success. I’ve compiled them and hopefully they can help guide you in staying on top of the Internet Marketing Game.

1. The Game is Never Up

As I mentioned in the article about Barack Obama, everybody has a chance online. But also, everybody has a second chance, and a third chance, and as many chances as you have time for. With the internet growing so much, and so many people looking for unique things, you can scare away a whole reader base and get a brand new one relatively quickly. Britney Spear’s return to stardom should teach us about the ability to dust yourself off and keep going, and retain success. Now I’m not advocating her behavior, or saying that she’s a good role model, but she has certainly seemed to patch up her life, and for now anyway seems to be going strong. With persistence and unique content, anyone can find success online.

Blogging Tip from Britney

Don’t ever give up if you want to keep going. There is no such thing as being fired online, quitting just means admitting failure and giving up. Sometimes we need to quit because of time issues, but we shouldn’t for any other reason. Anyone can succeed you just need to standout from everybody else. And if you had success and lost it, then don’t give up, because you can still get it back. With hard work and dedication, you can reach that point again.

2. Drama Queen

One of the most important reasons people follow her, is because she’s such Hollywood girl. Everything about her says Drama! Drama! Drama! Britney Spears doesn’t just go out to lunch, she tells the taxi driver to speed, then they get pulled over, and then she get’s drunk, and then gets filmed stumbling back into her room at 2 in the morning. Illegal and Immoral? Yes. But do the media and people love it? Yes again.

Blogging Tip from Britney

Spice up everything you do. Don’t just write an average blog post, don’t write a comment just saying nice post. Make everything exciting, new, and original. Add some flavor to your posts, critique or celebrate the post in your comment. Don’t ever just do anything. Do everything with a purpose and make sure you add your own personal flair to it. As I talked about with Joe the Plumber, having your own brand is really important online because people need to be able to remember you. You need to stand out. Adding drama and spices to your blogging routine, will greatly increase the readership of your blog.

3. Keep People on their Toes

As I mentioned somewhat in the last tip, you want to keep your readership jumping. Always keep people wondering what you’re going to do next. With this type of series I’m doing now, nobody knows what type of famous person I’ll do next. I’ve done a singer, politician and average Joe, and now people are starting to get curious.

Blogging Tip from Britney

Shock your readers, then Awe your Readers, then Lull your Readers, and then Woo your readers. SALW. Follow those tips and your readership will grow guaranteed. People love drama and the unexpected, they love surprises. Give your readers constant surprises. More then just a weekly event, make it as regular as you can manage. Surprise prizes, surprise posts, surprise interviews… Just develop something new and market it on your site, get your readers to start trying to figure out your next move.

4. Seduce your Readers

Following the SALW rules, the final step is to woo them. Everybody knows that you can’t just throw affiliate links on to a page to get a lot of sales, you can’t just put a subscribe button up to get tons of people to subscribe, and you can’t just leave a post to get lots of comments. Though you can have minimal success with those, you can’t make the big bucks, large readerships, or lots of participation through only presenting it. You need to woo, or seduce your readers into doing what you want. And now you may be thinking I’m talking about a bad thing, I’m not. The purpose of the picture is represent the best way to seduce  your readers into doing what you want.

Blogging Tip from Britney

The answer is to cover the most important part. By giving little teasers, hints, and portions, you woo the reader into subscribing. So that’s why contests and offering prizes are so popular for getting subscribers. If you want your readers to do something, you need to bait them along by giving them what they want. Not in a bad way by cheating them or something, but by figuring out what your readers like, and then giving them what they want in exchange for what you want.

Oh and in case you still don’t believe that we can learn Blogging Tips from Britney Spears, she has been the most searched name for past decade. The one slipup? A couple years ago, Paris Hilton took the spot, during the major Britney Spears crisis with the pregnancy, drugs, loss of children… However the next year after all that Britney retook her post proving the first point. Despite her obvious life choice fallacies, I think Britney Spears can teach us alot about blogging.

If you enjoyed this post make sure to subscribe, for more blogging tips from famous people, and tips on How to Blog and SEO.

PG
Don Gilbert is a self-taught PHP Ninja. He has been doing graphics, web design, and SEO for 3 years. He is a fast learner, and if you need anything hacked together, he is the man for the job. Don's pastimes include classical guitar, bible reading, and spending time with his fiancé, Alexis.

Don has blogged 53 posts here.

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42 Responses to “What Britney Spears can Teach us about Blogging”

  1. David Hutchison says:
  2. That is certainly thinking outside the box. Now to put it into practice without earning her reputation…

  3. People love Drama because people love gossip. Give your readers something to gossip about and see how quickly your blog grows :D
    Tom | Build That List´s last blog ..The Aweber Code….And Why You Need To Promote It!

  4. People love Drama because people love gossip. Give your readers something to gossip about and see how quickly your blog grows :D
    Tom@Free Squeeze Pages´s last blog ..The Aweber Code….And Why You Need To Promote It!

  5. If there’s one thing that she is good at it’s getting attention and retention. Both of which, at the end of the day, are the same factors necessary for good internet marketing

  6. Ooops, I did it again? LOL

    Great way to sum up some blogging tips. And yes, creating some kind of buzz for your site and for your self create lots of attention.
    Ron Leyba´s last blog ..Webthesurfi Rugs Webdesign

  7. Very good bloging tips.It’s so weird why people like drama and gossip so much
    nakis´s last blog ..THE 100 SINGLES YOU MUST OWN

  8. I think being a drama queen made her reach that status. It’s all about being rich and famous and not being able to handle the fame. People like to see them crash and burn.
    clickonportal@ Click On Portal´s last blog ..Ultimate X-Men: The TOMORROW PEOPLE Review

  9. It’s really too bad for Briney that she has media scrutiny all around her, but that really is the price of fame. You can’t have one without the other.

  10. Poor Britney, she doesn’t realise she does have options and could easily stop singing and start a career as a SEO expert and motivational speaker. Guru Britney
    Nicola – Divorce Coach´s last blog ..I Feel Like My Husband Doesn’t Love Me Anymore and Wants a Divorce – Win Your Husband’s Love Back

  11. hmm Nice way to tell the blogging tips. now i am going to follow these helpful tips.

  12. And the most important thing about the world is that if you cant showoff you cant sell .. and who understands it better than brittny spears…. am i right …?

  13. You are a professional journalist, his text

    is very good.

  14. :D You’re right, having different celebrities in your blog posts IS interesting! I definitely agree that changing up your posts and surprising your reader is important. Who wants to go to the same old boring blog with nothing new to offer? No one. :P That’s why when I’m link-building, I try and find blogs I’m truly interested in that way I leave more than “nice post” or one sentence. I try and contribute to the conversation that way at least since I’m getting a link, it’s the least I could do!

  15. Very Nice brief for the blogging tips. I will follow all your blogging tips

  16. Interesting for sure but only really relevant if your blog is celeb/hollywood based ! There is only so much you can do with a “normal” blog !

  17. Great stuff. I’ve been lucky so far. I’ts time to start some preventative, and preemtive defense!!

    Thanks for a extremely helpful and well written post!!

  18. I am very impressed with this post. Only a true genius could put together an SEO article with Britney Spears as the main headline. She does offer valuable tips, and it really comes down to giving people what they want. Great post!
    Thomas Griffin´s last blog ..How To Sing High Notes

  19. Thanks for yours useful tips my dear Brit-Brit, it helps me a lot because i’m a newbie in this type of things ^^!

  20. Ooops she did it again XD

    Seriously thanks for the entry

  21. I agree with spicing a bit the posts. I always try to introduce some humour in my texts, even when Im not Terry Pratchet.
    Tambien SEO´s last blog ..Herramientas imprescindibles para seo y adsense

  22. I’ve been curious of the tittle alone, it really is catchy. “Britney Spears” giving a 101 lesson? Before she needs the help that she could get to get her reputation back and now is the other way around.

    Thanks for sharing this post! Wonderful outline you’ve posted for a character like Ms. Britney Spears

  23. She is not only a wonderful singer,but a great bloger.

  24. She may not be a wonderful teacher for us in the personality department, but, yes, she is a wonderful teacher in SEO and Internet marketing.

    Nice article, Gilbert!

  25. Great post. People are attracted to train wrecks.
    Patricia Erickson´s last blog ..Writing A Good Resume And What Not To Do

  26. Well nice post there. If we talk about Britney then I can tell you that I made 50 buck in 24h because of she married (big trends) with adsense. You can always use celebrity name to make money online.
    Robert´s last blog ..Best PTC ever!!! NEOBUX!!!

  27. She is beautiful

  28. I Love the beauty very much,she is sexy and hard working.

  29. I love so much Britney !

  30. Hmm,

    I love the fact that you suggested that we seduce our readers. That is a great one.

    Once your readers fall in love with your blog, you are on the right track

  31. Britney Spears is a prime example of a star returning to stardom. She could of just gave up when things were going rough for her but she chose the other route. Come back better and stronger which she did even with all the bad publicity surrounding her. U go girl it should be a lesson to all of us when the going gets tough the tough get going.
    Jason´s last blog ..Earn money online Money Making Tips

  32. I love her. Baby one more time and sometimes are a great song.
    Now she teach us how to blog.
    Waw….great celeb
    Bugner´s last blog ..Rodney Stuckey Seizure Video

  33. Since finding your sight I have begun to put the pieces together in order to understand what it takes.

    This post makes me realize I have to be a bit more entertaining on some level with all my posts, articles or other work in order to gain the biggest online presence.

    Though I have a long way to go, I think with some jazzing-it-up I can get there faster.

    I just learned about the avatar thingy from your sight today, thanks for that one too. It was driving me crazy!
    Thanks Don!
    Lisa´s last blog ..Progress is Exhiliarating

  34. Good idea posting some showbiz news. This is one way of getting attention of internet visitors for a niche like yours. :-) Nice post! I loved it! :-)

  35. @Bugner,

    same thing here. And about the blogging, she doesn’t teach us actually, she is just being used as a reference model here.
    Ron Leyba´s last blog ..Webthesurfi Rugs Webdesign

  36. One thing is clear the if she is blogging so she will get outstanding response. It’s really a interesting fact that you have have shared with us. I will also search about this when i will be free.

  37. yes i agree with this People love Drama because people love gossip. Give your readers something to gossip about and see how quickly your blog grows :D
    Seo Ranking Consulting´s last blog ..Sell 2 Domain NameCheap

  38. You are very talented. I enjoyed reading your post. I know why Brit is the #1 searched person for the past ten years. The last picture in your article says a thousand words. I’ll bet if we could see the demographics of those searchers we would see a bunch of teenage boys. That’s why she has hung in there so long. As she gets a little older I thinks she will tapper off and some other hottie will take her place. IMHO As for your blogging tips spot on, especially to never give up.

  39. There are lots of things missed here and I want these in the next blog. So, I am waiting for them………….

  40. haha interesting take on spears and the blogging world. i guess you’re right when you say we can learn from her but then again…. what else has she done for us. oh yea…. turned our little girls into super sluts! yea, totally a role model….
    jenny´s last blog ..On the go!

  41. Yeah, because I am sure Britney Spears writes all of her entries too…

  42. Its much easier for a entertainer to do just that entertain. If you are entertaining in your blog people will continue to read it. Politicians (ie Obama) wont be able to compete at that level because scandals are something that can kill a political career (where as an entertainer they can sometimes boost your career)

  43. It’s funny that you can see one of the big reasons right here in the comments. For some reason everyone seems to want to take a side and voice their opinion on Britney Spears–because she’s done so many controversial things you end up with people who are on the “oooh don’t pick on Britney anymore!” side, and the people who pick on her. The more these people feel they have to defend her or argue that she’s crazy, the more they start caring, and they end up searching for information on her online to back up their arguments and feelings about her. So funny that people get so involved emotionally

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