If you’re completely new to squidoo, check out my Squidoo in 3 Easy Steps article.
A squidoo lens is a great SEO and traffic building tool, but it’s probably more powerful than it looks at first glance. If you write an aritlce make a lens, link to your site, and then leave it, you are not using squidoo to it’s full potential. You are missing out on a powerful and authoritative one-way link from a high-ranking website. Yeah, I know, sounds a bit propaganda-ish, but there is a lot of truth in what I just said. Let’s take a look.
A squidoo lens should be considered a whole webpage of it’s own. Believe it or not, squidoo lenses get high rankings in Google. If you play your cards right, you can ramp up the authority of your squidoo lens in Google, and then pass that authority on to your site with a link. So how do you build up the authority of your lens?
(1) Well, how do you build authority to any site? In fact, what’s the point of having a squidoo lens in the first place? That’s right, links. So, just like any site (which is how you should treat your squidoo lens) that you’re trying to get to rank well in search engines and in general, you get links. It really doesn’t matter how, but link-building is a great way to build authority to your lens. You might try submitting to a few site directories, or linking from a blogger you created for that purpose.
(2) Another great way to build authority, as always, is with social media. And, as always, it comes with a double bonus: links AND traffic. Bookmarking is probably one of the best ways to get authority to your site in Google’s eyes. A few words that should help spark your memory… digg, del.icio.us, sphinn, reddit, stumbleupon, and all that other good stuff. Just bookmark your article (this is where having a good article comes in handy, because the better the content, the more likely it is that people will like it. The more likely that people will like it, the more likely they are to bookmark it, and then you get all the goodies… i.e. traffic and links).
So now you’re working to get your squidoo lens to rank number one in Google, and you’re trying to pass it as much authority as you can. Here are some more features of squidoo you can utilize if you want to drill down and really stretch squidoo to its full potential.
(3) Another good thing to do is add more relevant tags to your lens. Squidoo has you create 3 initial tags, but you can add more later, up to 40 in fact. These can be multiple word phrases, or individual keywords. Take advantage of this. When you create tags, it gets some internal linking going around the squidoo server, and Google loves links, including internal linking. Essentially, that means this for you:
lots of tags = happy Google
A good equation if you ask me. If you already have a lens, just go to your dashboard, go to the ‘My Lenses’ tab, and click the ‘Edit’ button. Once the page has loaded, you should see a sidebar pop up on the right, with your text modules, introduction modules, and RSS modules on the left. In the sidebar on the right there should be a ‘Tags’ option. Click the orange edit button directly to the left, and then add some relevant tags.
So, that does it for this post. If you poke around on squidoo for a while, you’re bound to turn up a lot of interesting info; it’s actually quite a nice little site, besides its uses for the internet marketer and blogger. Feel free to ask any questions you might have about the post, or topics raised by the post, I’d be happy to try to answer as best I can.
I guess the same applies for hub pages. I think Ill have to check my hubs and see where I can put links to my blog.
Game Programmer´s last blog ..OpenGL 3.2 examples
Thank you for the walkthrough tips. I have heard a lot about Squidoo and have also used HubPages a bit. I will certainly have to check it out. Thanks for the advice article.
Joel@Build Web Traffic´s last blog ..Facebook and Social Networking Websites Dominating Web Traffic
Honestly, I don’t do or blog or post that much on squidoo. I don’t know why, but I am really looking forward into creating an authority lens soon.
Ron Leyba´s last blog ..Webthesurfi Rugs Webdesign
Great tips! thanx!
will sign up and try stuff out!
have a great day!
These are some good tips. Squidoo is nice because Google gives the lens automatic authority, but these are definitely good ways to get more authority and better rankings!
I don’t know if I’d call them “advanced” but certainly excellent tips overall.
Question – there are penalties for “keyword stuffing”. Are there any such penalties for Tags?
Hi, Nice tricks for squidoo lovers. Actually, I didn’t knew anyhting advanced about squidoo. This post definitely helps me very much. Thanx.
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Can i duplicate a post from my blog in Squidoo? Will google see it as duplicate content?
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The second one is my shortage,thanks a lot.
But in terms of understanding themselves and their needs and requirements for love and relationship the average 20 year old is pretty unprepared for the real world.
The last one is the thing I should note
very good article ! thx
Squidoo is great but i have nor started using it yet simply because of the issue of focus.
it is owned by Seth Godin i think.
I have used Squidoo before but I am not a big fan. I prefer hubpages it is more cut and dry to me and easier to use. But a lot of people swear by Squidoo!
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Terrific idea of creating lens and how to promote it. I have 8 lens created already. I had forgotten about them, no I’ll go and start SEOing them.
Thanks!
Basically i use squidoo in building my link wheel. It can easily get a page rank. This is based on my experience. Hubpages is also great.
Using Squidoo lens in making a link wheel is really effective. Google give importance on the articles post in squidoo lens.
I understand the importance of building link wheels with Squidoo and Hubpages etc. but, if you also have a blog that your trying to post to a few times per week, do you just take those same articles from your blog, spin them, then make your other pages?
I sometimes find it hard to do my blog, write and submit articles, never mind lenses yet.
Any help to make this easier on myself would be great.
I really need to get crackin with squidoo.
I have put it off for two years. I own property in the caribbean and i think that is going to be the best use of the “lens”
Thanks for the tips.
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